HEALTH CHECK AND OPTIMIZATION

STEP ON THE SCALE

Whether you’re an early adopter of marketing automation or new to the technology, your system will benefit from a health check. We’ll perform a series of diagnostics to assess overall performance and feature utilization. With a thorough audit of your MAP, our marketing automation consultants will make recommendations that will send engagement soaring and improve your ROI. Let our team help you make the most of marketing automation technology with:

Overall system health assessment:

Your MAP governs everything from data quality to landing page loading times. We’ll run a battery of tests to make sure your software’s performing at or above its benchmarks.

Email marketing review:

We look at deliverability, open rates, conversions, and other KPIs to gain insight into how well your email marketing program is working for you. We’ll also assess technical configurations to spot problems with DNS and tracking to arrive at an overall reputation score.

Database profile:

The quality and quantity of your data influence everything from market segmentation to effective customization. That’s why we offer a comprehensive assessment of your database including duplication identification and field population.

Campaign assessment:

Your past campaigns are your library, and by studying them together, we learn where your strengths and challenges lie.

Recommendations for success:

Using the knowledge we gather during our health check and an overview of your organization’s specific goals, we prepare a full report featuring actionable insights and a detailed roadmap for optimization.

BEST IN SHOW EMAIL DELIVERABILITY OPTIMIZATION

It doesn’t matter how compelling your marketing copy is if your prospects never get to see it. ISPs heavily regulate email marketing and squeeze out companies that fail to follow best practices when sending. Make sure your audience gets the message with our email deliverability optimization services.

BEST IN SHOW EMAIL DELIVERABILITY OPTIMIZATION

It doesn’t matter how compelling your marketing copy is if your prospects never get to see it. ISPs heavily regulate email marketing and squeeze out companies that fail to follow best practices when sending. Make sure your audience gets the message with our email deliverability optimization services.

List Hygiene

Correct contact information is essential to deliverability. We identify inaccurate and suspect emails to keep delivery rates high and minimize soft and hard bounce rates.

Email Preview

The structure, content, and subject line of your email can also affect deliverability. We keep up to date on the latest ISP guidelines to make sure your copy isn’t getting in the way of your message.

Sender Score Tracking

The higher your sender score, the greater your deliverability rates will be. Your personal email marketing consultant monitors performance and tracks your sender score to ensure your messages are making it into your recipient’s inbox.

Email Analytics

From inbox penetration analysis to open rates, you get a full report on your latest campaign’s deliverability and performance.

Lets’ Start Your Marketing Success Story

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Top Rated Email Marketing Agency

Our email marketing agency has 50+ email marketers and certified experts. Our email marketing team is capable of building, delivering, and managing a vast array of email marketing campaigns at scale.