Improving Information Security in a Data-Driven World

There’s a reason data security has become a big concern for businesses and customers alike. Information has value, and that means a database is as [...]

2016-03-22T16:22:52-04:00March 22nd, 2016|Comments Off on Improving Information Security in a Data-Driven World

What Can Managed Database Services Do for You?

Data drives every aspect of your marketing strategy. From coordinating lead gen activities to understanding your customers’ behavior to putting your buyers’ lifetime value into [...]

2016-04-18T20:37:37-04:00March 21st, 2016|Comments Off on What Can Managed Database Services Do for You?

Which Strategy Is Best for Creating a Marketing Database?

Data-driven marketing is practically synonymous with the technology used to construct and maintain databases; you can’t have the former without the latter. How you use [...]

2016-04-18T20:34:37-04:00March 21st, 2016|Comments Off on Which Strategy Is Best for Creating a Marketing Database?
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