Marketing Automation

Marketing Automation

Competition for your audience’s attention is at an all-time high.

To engage them, you need sophisticated software that gives you incredible power to generate and nurture leads, gain complete control over campaigns, identify your web visitors, coordinate multi-touch marketing across channels and align your content marketing with your audience.

With marketing automation, you transform your marketing department into a revenue producer that quickly processes leads through your sales pipeline.

With marketing automation, you’re able to:


  • Identify and track your prospects’ digital footprints
  • Score leads in real time for sales readiness so you know precisely when to act
  • Nurture leads to prepare them for your sales team
  • Automate routine tasks from initial contact to sales and beyond
  • Give your prospects customized, relevant content in email, on website pages and more
  • Test your marketing campaigns in real time with dynamic creative optimization
  • Deliver the right message to the right audience
  • Develop automated triggers to connect with your leads at pivotal points on their buyer’s journey
  • Guide your content strategy and assess its effectiveness with clear analytics
  • Measure your marketing success in real revenue generation
  • Connect your outbound marketing efforts directly to your web visitors

Download The Marketing Automation Industry Report

marketing automation process chart

Marketing automation takes your difficult and manual processes and converts them to simple and automated. The results are staggering as early adopters of automation have gotten the jump on their competition and are out-performing them dramatically:

Effective users of marketing automation earn a 450 percent increase in qualified leads over their previous lead generation strategy.

B2B businesses that use marketing automation to integrate their sales and marketing departments report greater than 400 percent increases in revenue.

Leads who have been nurtured through marketing automation flows average per-purchase volumes that are nearly 50 percent larger than leads who haven’t been carefully nurtured.

You don’t just produce more leads, but better-qualified leads – and you start getting them immediately. With marketing automation, you’re able to identify and focus on the most promising prospects and move the less purchase ready prospects methodically through the sales funnel.

Why REACH Marketing Automation?

Experienced marketing professionals are the difference between simply installing marketing automation software and implementing a new revenue-based marketing engine.

We integrate the power of automation with our suite of complementary products and services including big data, database marketing, email marketing, real time web personalization, SEO, social media, CRM, inbound and outbound marketing techniques to give you the most comprehensive marketing solutions available anywhere.

As the leading data and technology driven integrated marketing firm, we’ve pioneered the use of marketing automation as we harness its tremendous potential for our clientele. From software installation and integration to implementation, strategy and campaign execution, the certified marketing automation experts at Reach Marketing will ensure your success.

Nurtured leads produce, on average, a 20% increase in sales opportunities versus non-nurtured leads. — DemandGen Report

Among B2B marketers, the #1 benefit of marketing automation is generating more and better leads. — Pepper Global, Marketing Automation Trends Report

75% of the companies using marketing automation implemented their platform in less than 6 months. — Pepper Global, Marketing Automation Trends Report

Companies using marketing automation see 53% higher conversion rates (initial response-to-MQL) than non-users, and an annualized revenue growth rate 3.1% higher than non-users. — Aberdeen Group, Marketing Lead Management Report

REACH Marketing is uniquely positioned to help our clients implement and utilize marketing automation to drive top line results.


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